Singing to the Oval Office:
A Written History of the Political Campaign Song
article by Stuart Schimler
America Votes: Presidential Campaign Memorabilia from Duke University
Acronyms and slogans that appear on campaign buttons and memorabilia
Books about political commercials, campaign ads, and slogans
Everything You Think You Know About Politics…and Why You’re Wrong
Packaging the Presidency : A History and Criticism of Presidential Campaign Advertisting
Songs, Odes, Glees, and Ballads: A Bibliography of American Presidential Campaign Songsters
Air Wars : Television Advertising in Election Campaigns, 1952-1996
Seeing Spots : A Functional Analysis of Presidential Television Advertisements, 1952-1996
Crowded Airwaves: Campaign Advertising in Elections
Dirty Politics : Deception, Distraction, and Democracy
Going Negative : How Attack Ads Shrink and Polarize the Electorate
Crosstalk : Citizens, Candidates, and the Media in a Presidential Campaign
The Spot : The Rise of Political Advertisting on Television
Video Rhetorics : Televised Advertising in American Politics